Conclusion on the distance travelled by the car to the height up the ramp Essay Example

Conclusion on the distance travelled by the car to the height up the ramp Essay Example Conclusion on the distance travelled by the car to the height up the ramp Essay Conclusion on the distance travelled by the car to the height up the ramp Essay From the pattern on the graph we can conclude that the distance travelled by the car is further when you put the car higher up the ramp. We can prove this from the results on the graph. At ten centimetres up the ramp, the car travels an average distance of one hundred and seven point three centimetres. This is quite a low average of distance travelled and that is because there is less gravitational potential energy. As we get higher up the graph we find that the average distance does get larger, this is because there is more gravitational potential energy, and at twenty centimetres up the ramp there is almost a ninety centimetre difference of average between the lowest average and the highest average. This is because there is the most gravitational potential energy for the car.From the graph we can see that the gradient is larger at points fifteen centimetres on the average to fourteen centimetres on the average, then at seventeen centimetres on the average to twenty centimetres on t he average. This because the car is starting to reach its terminal velocity and the amount of gravitational potential energy that is being increased is starting to become less effective because the car can not travel any faster after it has reached its terminal velocity.The gradient between points nineteen centimetres on the average point and twenty centimetres on the average point is almost zero. This is because the car has almost reached its terminal velocity and can not travel much further even if the car has more gravitational potential energy.The graph shows us that the gradient on the left side of the graph is larger them the gradient on the right side of the graph. This is because the gravitational potential energy is larger, meaning that there is more kinetic energy so that the car can travel further because there is more energy to counteract the friction of the ground. This means that the distance between the averages will be larger because the car is travelling further.The graph shows us that the height up the ramp is directly proportional to the distance travelled, but there are some outlier averages on the graph at average points twelve centimetres up the ramp, thirteen centimetres up the ramp and sixteen centimetres up the ramp. This is because at the height up the ramp of twelve centimetres, the average distance travelled is larger then the distance travelled at fourteen centimetres, fifteen centimetres and seventeen centimetres.Because my results on the graph are very scattered and the error bars are large, I am not confident in the reliability of my conclusion. The scatter of results should go up in a straight line had the experiment had more reliable results, but instead the averages of points twelve, thirteen and sixteen are quite far from the line of best fit.The mathematical expression for my experimentN= Newtonsx= TimesX= The X amount of something.J= JoulesLoss of gravitational potential energy = weight (N) x vertical height change (M)= X amount of joules (J)Loss of gravitational potential energy = Gain in kinetic energyGain in kinetic energy = X amount of JHalf x Mass x (Velocity) squared = X amount of JMultiply both sides by 2: Mass x (Velocity) squared = 2 x X amount of JDivide both sides by the Mass: (Velocity) squared = 2 x X amount of JMassVelocity = The square root of: 2 x X amount of JMassExplanation of my conclusionThe results of the graph should be a straight line through each average and the error bars should be fairly small. This is because in the experiment the factors for each point should each point should be the same apart from the variable that I am changing and the distance travelled. The distance of the car is affected by the gravitational potential energy, which then changes into kinetic energy, the friction and the work done of the car. As the car comes down the ramp it should keep on gaining more and more speed due to the gravitational potential energy that the car has until it reaches its termi nal velocity. Then as the car comes off the ramp the energy is converted into kinetic energy and the ground should starts to apply friction to the work done by the car and eventually slows the car down. The friction that is applied should be the same each time if the car goes down the same surface each time. That is why the car travels further when the car comes down the ramp from a higher distance, because the car has more gravitational potential energy to counteract the friction.Because the scatter of the graph is quite varied and there are points quite far off the line of best fit and the error bars are large, I am not confident in the reliability of my experiment. The fact that the car had a higher average at the average points for twelve centimetres and thirteen centimetres may have been because there was less friction because I used a different part of the floor for those measurements; this may have meant that the floor was smoother and therefore the car travelled further beca use of less friction. The fact that the car travelled further may have been because of the fact that I accidentally pushed the car a little bit more then others at the beginning, giving the car a higher velocity and meaning that the car could travel faster and further. This all could explain the scatter of my graph, but it could have also been that the apparatus was not very accurate meaning that my results are not very reliable.MethodThere were a few limitations to accuracy with my experiment which were:* The use of different parts of the floor when taking measurements: This could have caused my results to be less accurate because the friction could have been less or more depending on the surface of the floor.* The measuring of the distance that the car had travelled: This could have caused my results to be less accurate because it was hard to take an exact measurement of the distance that the car travelled without moving the car back and forth.* The measurement of the car up the r amp: This could have caused my results to be less accurate because it was hard to take an exact measurement of the distance of the car up the ramp with the naked eye.How I would improve my investigation:The way that I would improve my experiment would be:* I would use one of the ramps that the car starts off on for the distance travelled and by using the same one each time the same amount of friction would be used and there would be nothing on the ramp that there might be on the floor to slow the car down. This would mean that my results would be more accurate.* I would use a ruler to measure out the distance travelled which would mean that the reading of the distance was more reliable and that I would not have to move the car in measuring the distance meaning that my results would be more accurate.* To make sure that the measurement of the car up the ramp is exact I would use a ruler to mark out an exact measurement so that the car starts off from the correct distance up the ramp. This will make my results more accurate because it will show an accurate distance that the car should travel.DataDuring my test there were twenty outliers. This was because the test was not accurate and there were certain factors that could have caused these outliers. The graph should be directly proportional meaning that as the height of the car up the ramp increased, so should the distance travelled by the car. This is because I used the same car throughout the experiment meaning that the terminal velocity was the same and there would be no change to the weight of the car. However this was not the case on my graph due to the fact that there was a large of scatter of results in my repeats and my error bars were very big. The reason why there were a lot of outliers was because of these factors:* The car rolled to the side and hit the ruler meaning that the car slowed down too much, which meant that the distance travelled was shorter.* Before I released the car I may have pushed the car by accident meaning that the car had more velocity due to the fact I applied a larger force to it.* The car hit something on the ground slowing it down or moving it in the wrong direction.* The car went off in the wrong direction after coming off the ramp meaning that it travelled a smaller distance.ReliabilityBecause there are twenty outliers in my data and the range of the repeats is large, I am not confident in my conclusion. The scatter of the graph should have been a straight line going up because the results should have been directly proportional. The results from my test are unreliable because of the large range of the repeats. The apparatus was not very accurate and that would have affected the reliability of my results, this would explain the scatter of the graph.I would have been more confident in my results had I used the apparatus that I have described because I believe that I would have had a more accurate apparatus and therefore more reliable results. I would have been more confident in my results had my technique been better, but if I had used the technique and apparatus I described in my evaluation making sure that all the factors that could affect the distance that the car travelled were controlled properly, then I would be more confident in the results that I have got.

Converting Yards to Meters - Example Problem

Converting Yards to Meters Problem This example problem demonstrates how to convert 100 yards to meters. Both yards and meters are common units of length, so the conversion is simple: Yards to Meter Conversion Problem   An American football field has 100 yards of playing field. How far is this in meters?SolutionStart out with a conversion factor: 1 yard 0.9144 metersSet up the conversion so that the desired unit will be canceled out. In this case, we want m to be the remaining unit.distance in m (distance in yard) x (0.9144 m/1 yd)distance in m (100 x 0.9144) mdistance in m 91.44 mAnswer100 yards is equal to 91.44 meters.Many conversion factors  are difficult to remember. Feet to meters would fall into this category. An alternate method to perform this conversion is to use multiple easily remembered steps.1 yard 3 feet1 foot 12 inches1 inch 2.54 centimeters100 centimeters 1 meter Using these steps we can express a distance in meters from yards as:distance in m (distance in yd) x (3 ft/1 yd) (12 in/1 ft) x (2.54 cm/1 in) x (1 m/100 cm)distance in m (distance in yd) x 0.9144 m/ydNote this gives the same conversion factor as above. The only thing to watch out for is for the intermediate units to cancel out.

The effectiveness of cancer prevention and treatment in UK Essay

The effectiveness of cancer prevention and treatment in UK - Essay Example Despite many years of public health research initiatives, the incidence of colon cancer has not declined for over ten years in the UK. Nevertheless, the mortality rates for colon cancer have declined appreciably over the past half century; today, more than 50% of patients with colon cancer live for at least 10 years after diagnosis. Moreover, research studies have provided strong evidence that patients diagnosed at the earliest stages of disease have a greater than 90% chance of long-term survival. These data indicate that public health measures directed at increasing the detection of colon cancer at earlier stages of disease would positively influence current mortality rates for this disease (Jepson et al, 2005). The rationale for developing a screening and prevention program for colon cancer in the UK involves the fact that this type of cancer is known to progress slowly and is curable in its earliest stages (du Toit, 2006). The presence of polyps in the colon is an important risk factor for the development of colon cancer. The screening and diagnostic technologies currently available afford a practical and useful diagnostic screening tool for population screening on a large scale. The biology of this type of cancer lends itself to a population based screening approach as the source of malignancy is the slow transformation of the benign tumor to an aggressive transformed state over a period of years. Early detection by screening for the presence of polyps comprises a reasonable and rational approach to cancer prevention. The Dukes diagnostic criteria for colon cancer staging and grading are used to identify the clinical course of disease as it progresses through designated stages (A-D). A i s the earliest stage which is associated with a 93% cure rate; however, only 9% of patients are diagnosed at this stage, Conversely, approximately 25% of patients are detected at stage C, a significantly more advanced

The Leaders Challenge Essay Example | Topics and Well Written Essays - 2000 words

The Leaders Challenge - Essay Example Career decisions are based on many factors, not just salary alone, some even have multiple careers. Church leadership models have changed over time as society continues to have increasing interest in religious issues and churches. The business model of a secular CEO has infiltrated many churches. Pastors of churches using a CEO model measure success by numbers, money, attendance and building projects, while other leaders consider that if the truth of Christ is ignored, the motive is wrong from the very start and adopt His model in areas of church, politics, and business. States Matthew 6:33, â€Å"But seek first his kingdom and his righteousness, and all these things will be given to you as well†. The external links you have provided for our learning experience are very helpful. There are so many new sites to explore that I have never seen. I look forward to exploring all of the links. The three links I found helpful that I currently use are Biblegateway.com. This site is extremely helpful in studying the Word of God. As we know, faith comes by hearing the Word. I take notes while the Word is being spoken by the reader. This style of learning, for me, allows the Word to sink deep into my conscience. The second link I enjoy is Dr. David Jeremiah, Turning Point. I enjoy expository preaching. Dr. Jeremiah is an extremely effective vessel for the Holy Spirit in teaching and dissection of the Scripture. Listening to the effective expository teaching of the Scripture allows students to mature in their walk with Christ. Thanks and God bless.

Human Trafficking in America Essay Example for Free

Human Trafficking in America Essay According to the report submitted to the U. S. Department of State in 2004, every year there is an estimated account of 600,000 to 800,000 people being trafficked for force labor and sex worldwide. In the United States alone, there are around 14, 000 to 17,000 men, women and children of different nationalities being trafficked each year passing discreetly international borders just to come inside the territories of the United States. Of these numbers, 70 percent are female while 50 percent are children or minors and most of them end up working forcibly in the illegal sex industry. The report also said that most of these trafficked foreign nationals mostly come from Asia. In America, however, an estimated 200,000 missing American children (minors usually women) from the past years are also getting the risk of having trafficked also in the sex industry (Shurter). While the United States has an open policy in accepting foreign nationals to its territories, the succeeding events of terrorism in the American soil during the past years has reorganized its system of policies and became more aware in allowing foreign nationals to stay in America. But then America remained to be the main transit and destination country for trafficking people if compared to other countries in the world. To adhere to the strong commitment of fighting human trafficking in the US and other countries, the US government has enacted The Trafficking Victims Protection Act of 2000 or the TVPA to redefine pre-existing criminal penalties and provide better protection for the victims of human trafficking. This act establishes Cabinet-level federal interagency task force to use their federal program in providing services to the trafficked victims. Initially the monitoring program done by the US in the early 1990s was primarily focused on trafficking women for the sex industry. But ever since the U. S. Department of State has included in their report in 1994 that not only women are being trafficked, the department began monitoring all persons with questionable citizenship status in the US beginning in that same year. To greatly reduce human trafficking, the U. S. has begun initiating anti-trafficking programs to aid countries fight this illegal trade. The office of the TVPA was assigned to monitor and allowed by the US State Department to combat human trafficking in the international level while millions of dollars were poured out as grants to organizations around the world to implement programs combating human trafficking. The U. S. has also helped these countries in enacting their laws for anti-trafficking legislation and provided training to law enforcers, prosecutors, border guards and judicial officers in determining, investigating and prosecution of traffickers and providing protection for the victims. Two years after the resolution of TVPA, The Trafficking Victims Protection Reauthorization Act of 2000 was reformulated to 2003 to provide resources and initiatives in helping the 18,000 to 20,000 victims of human trafficking saved in the US. Then in 2006, the Trafficking Victims Protection Reauthorization Act of 2005 was signed into a stronger law (Justice). To show that there is clearly the cause for alarm with human trafficking which brought about white slavery in the United States, CBS News correspondent Tracy Smith explores and exposes the world of human trafficking in America by making her own series of research in America’s suburbs and reported her findings for The Early Show in series. Tracy interviewed a number of people who were victims of illegal sex trade and one of these is Shauna. Shauna is a 17 year old girl from Florida who was looking for friends in school because she was the new girl in the campus. Finally she was befriended by another student and invited her for a sleepover in her house. But a man who posed as the friend’s father drugged her drink and woke up to a nightmare. She found herself tied still dizzy with the drug. Not long after, she was brought to a place where she was sold. She was raped and beaten if she refused to have sex. Her parents searched for her and finally she was found by investigator Brad Dennis in a club. According to Dennis, Shauna was a victim of human trafficking which becomes the growing problem in the suburbs of Florida. Tracy Smith has discovered that the syndicates who are behind the kidnapping and human trafficking know the profile of the most potential targets that can be used for their sex trade. In this manner they connive with other people to do their deeds. Dennis said usually girls who are victims of human trafficking are moved around a circuit by their captors hitting major hotels and convention centers looking for potential and moneyed clients. Wan Kim of the U. S. Justice Department said that this kind of business has now developed into a very prolific business and usually undetected. The problem for the authorities is that the people behind this crime have wide connections and they have become even wiser with the trade. They can keep women for years without people knowing they live there as sex slaves. In the case of Shauna, her case has never been pursued because until today her captors remained at large (Smith). Human trafficking has developed into a lucrative business formed by different individuals grouped together to run a ring of syndicate. However, this is not always the case. In 2008, Maribel Rodriguez Vasquez, a 28-year old Guatemalan woman was arrested in Los Angeles for her involvement in her family’s human trafficking business. She was the sixth member of her family who was nabbed by immigration authorities as she was charged with 50 counts of human trafficking cases specifically luring Guatemalan minors to the United States with a promise of well-paid jobs but all ends up being prostitutes. Vasquez who was known as the â€Å"L. A. Madam† by her clients was posted on television as one of â€Å"America’s Most Wanted†. But Vasquez’ case was only one of the few cases of human trafficking that was highlighted by the media which makes people believe cases of immigrant sex trafficking are not literally important to be known by the masses. Lisette Arsuaga, director of Development for the Coalition to Abolish Slavery and Trafficking in Los Angeles said we have a clear reality that human trafficking operates in every American city and even to towns but it is craftily hidden it is hard to uncover (Johnson and Rodriguez). The state of San Francisco is known for its liberalism toward sex and it has continuing history of arresting prostitutes around the city. Unfortunately it has also become one of the top American cities to be the favorite sanctuary of international sex traffickers and so large numbers of illegal immigrants pour out to the city each year. This is because sex trafficking is now an $8 billion international business and sadly traffickers consider San Francisco to be the best place to operate their largest commercial trades. San Francisco Mayor Gavin Newsom who is not ignorant about this trade said although the city despised such reputation, being underground with unending source of clients makes the state helpless. Mayor Newsom said girls are forced to come to America because their families are being threatened and so the cases of human trafficking seem to be endless. While the U. S. Department of Justice states that thousands of illegal immigrants are being brought to the United States each year, there are still no quantifying data which assure that many of them fall as sex or force labor victims. The CIA is now involved to stop this trade and it has used its significant methods to come up with reliable sources of illegal immigrants. They now rely on law enforcement data, government data, international reports and academic research just to come up with backed-up information and track the sources of this trade. The CIA also confirmed that trafficked women for the sex industry generally come from Southeast Asia, the former Soviet Union and also South America. As usual, they are lured to work in the United States for more meaningful opportunities but once they are in, they are held captives and sold to brothels, strip clubs and outcall services. Even high-society call girls who come to the United States admit to the Federal investigators that being in captivity and held as sex slaves can be the most degrading and unimaginably unacceptable. In other parts of the world, human trafficking has also become an insatiable growing business which has overtaken drugs and arms trafficking. According to Barry Tang who is an Immigration and Customs Enforcement attache with the U. S. Department of Homeland Security in Korea, human traffickers in Korea are now highly organized with full logistical network between Korea and the United States. They have recruiters, intermediaries, brokers and even designated taxi drivers and influential pimps. On other countries, women are the usual traffickers and they acquire women from clubs, bars, colleges, restaurants and even pool halls. Their international contacts target mostly developed countries such as the United States, Japan and Australia because this is where the money is. When everything is settled in these countries, they even set up their own shops in the main cities particularly in California, New York, Las Vegas and Texas (May). As a conclusion, we may never stop human trafficking for the moment because it has already rooted itself in our societies. Not even America who advocates for human rights and preservation of human dignity find it hard to control such a phenomenal dilemma. But though this has become an uncontrollable ailment because it made its evil influence to the different form of culture and societies, we might still reduce its havoc in degrading human dignity by involving ourselves and be guardians for the sake of our children and our society. The governments are trying hard to pursue what is necessary but they cannot do it alone. We might not be the victims here but our children maybe their next target. Works Cited: Johnson, Alex, and Cesar Rodriguez. Human Trafficking in America. The World Race (2008). April 14, 2009 http://matthewsnyder. theworldrace. org/? filename=human-trafficking-in-america. Justice, U. S. Department of. Report on Activities to Combat Human Trafficking: Fiscal Years 2001 2005. (2006). April 15, 2009 http://www. humantrafficking. org/countries/united_states_of_america. May, Meredith. Sex Trafficking: San Francisco Is a Major Center for International Crime Networks That Smuggle and Enslave. San Francisco Chronicle2006. Shurter, David. The Problem with Human Trafficking in America. Now Public: Crowd Powered Media (2009). April 15, 2009 http://www. nowpublic. com/world/problem-human-trafficking-america. Smith, Tracy. Slavery in the Suburbs. United States, 2007. CBS Evening News. (September 12, 2007): CBS Interactive, Inc. http://www. cbsnews. com/stories/2007/09/12/eveningnews/main3254966. shtml

The Monk and the Parson of The Canterbury Tales :: Canterbury Tales Essays

The Monk and the Parson of The Canterbury Tales In the prologue, The Canterbury Tales by Geoffrey Chaucer is about the pilgrimage of many different characters to Canterbury. Chaucer writes about the characters' personalities and their place on the social ladder. The Monk and the Parson are examples of how Chaucer covered the spectrum of personalities. The Monk is self-centered, while the Parson cares for the sick and poor. In The Canterbury Tales, the Monk acts like he is part of the upper class of society. He is very tan, he likes to hunt, and he has horses. All of these traits are symbols of wealth and prestige. "His palfrey was as brown as is a berry." (P 120 line 211) This shows that the Monk spends a lot of time outside, only men who are wealthy can afford to relax or hunt outside. Hunters are not considered holy men because they kill for entertainment and pleasure. The common man spends his day working for what little wages he can earn. The Monk also had horses, which is another sign of wealth. "This Monk was therefore a good man to horse;" (p 120 line 193) Very few men in that period had enough time to learn and ride horses. All of these extravagancies are against the oath the Monk took for the Church. The Monk was also lazy and disliked working. Monks, in general, are hard working and are willing to help the less fortunate. The Monk also ignored the monastic rules set up by St. Benedict. The Rule of good St. Benet or St. Maur As old and strict he tended to ignore; P 120, lines 177-178 This shows that the Monk is interested in the pleasures of life, and not his duty as a monk. He is worthless in the eyes of Chaucer and he dislikes the Monk very much. The Parson was a poor man who gave what little he could to the other poor people of his town. He knew the teachings of the Bible and Christ, and preached to whoever was willing to listen. He followed the Bible in life and he believed that a priest must be trustworthy.

Tim Horton’s Website Analysis

On October 25, 2010, I examined the website of Tim Hortons Company. I did this as part of my assignment for Business Communication course in University of Toronto Scarborough. The assignment requires students to compose a website analysis report of a business. And I chose Tim Hortons because it has always been one of my favorite coffee shops. This report describes the strengths and weaknesses of Tim Hortons’ website. And at the end of the report, you will find my personal recommendations on the points that could be improved. The report’s purpose is to help Tim Hortons establish a more customer-friendly website. I will explain more on the word â€Å"customer-friendly† through the following parts of the report. Strengths of the Website I am quite impressed by the design of Tim Hortons’ website. By simply looking at the theme colors when I first entered in, I am able to recognize the brand. These brown and red colors are what we commonly see in a local Tim Hortons store. The use of the colors makes the store and website an integral whole. Another thing that attracts me is the flashing banner. Those well-designed advertisement videos give customers a quick view of what is new at the store. They also lead to a better trade promotion. I compared the webpage of Tim Hortons with Starbucks and Second Cup’s. And I discovered that Tim Hortons has some competitive advantages over the other two famous coffee shops. Here are four most prominent ones: * An Offer of Healthier Products Options. Many customers today are not in favor of eating traditional donuts that contained large amount of fat and sugar. In order not to lose those customers, more healthier food options are offered on the website. In the online menu, customers can find one category named â€Å"Healthier Options†. By applying those options, customers may add milk instead of cream to their coffee. They may also choose bagels that are high in fiber instead of donuts. People who enjoy a healthy lifestyle will find Tim Hortons’ products appealing to them. Moreover, for customers’ convenience, there is a link to the â€Å"Nutrition Calculator† beside each category of food. By clicking the link, customers can quickly obtain further information on the products. * Clear Classification of the Products. The catalog appeared in the menu helps to arrange all productions into detailed classes. The arrangement makes the menu more organized and clearer to look at. Customers who want to look for a certain type of products will quickly find their targets. This is a demonstration of â€Å"customer-friendly† webpage. * The Idea of Weather Forecast. On the front page of the website, I discovered a window shown the weather forecast and the best product option to choose under this weather. I found this idea very attractive. The weather forecast transfers a message that Tim Hortons is very concerned about it’s customers. It deserves a brand loyalty. Besides, customers who are aware of this information may come to the website everyday to check the weather. This will result in a higher click rate to the website and more exposure to the advertisements. * Online Shopping Option. A link to the online shopping website is attached to the front page. Not only can customers find cans of grind coffee there, but they can also find gift baskets and other accessories available. This online shopping option will contribute to a larger sale of Tim Hortons coffee. Weaknesses of the Website On the other hand, I discovered some weaknesses of Tim Hortons’ website after compared with other coffee shops’. Speaking critically, there are certain places that could be made better. To demonstrate my findings, I listed four problems below: * Catalog is Not Clearly Indentified. Most customers come to Tim Hortons website to search for information on coffee and baked goods. However, the catalog shown on top of the front page does not include these two items. It takes some time for customers to find their desired information. Besides, all the menus and nutrition information are under the category of â€Å"In Our Store †. I personally think this title is inappropriate. Because â€Å"In Our Store† can mislead people to think about locations, staffs and other unrelated information. * Nutrition calculator is difficult to use. The idea of making a calculator to track calories is very creative. However, the calculator did not function well when I was using it, especially on a Mac computer. The button for â€Å"Detailed Information† is often hidden behind the product category list. This makes the button difficult to click on. Fonts are Too Small to Read. Except for the headlines, the font sizes for most of the written materials are too small. This will result in unwillingness for customers to go further reading. Though the storyboard tells a thrilling adventure, customers may have no interest to look at. * No Sounds for the Banner. Research shows that people’s retention becomes stronger when they can be provided with both visual images and sounds. Having a banner is absolutely a good promotion choice, but without any audio inputs, the advertisements are a bit lack of excitement and harder for customers to remember. Conclusions A website can be said to be â€Å"customer-friendly† if it is able to offer the most to its customers. For the design, the website should be attractive and fun to look at. And for the function, the company ought to focus on an idea of clarity, convenience and simplicity. Compared with the webpage of other famous coffee shops, Tim Hortons is good at making convenience accesses for its customers and delivering sales messages. This is demonstrated by its strengths of clear classification, option of online shopping and an offer of eather forecast and healthier options. Nevertheless, Tim Hortons is a bit weak at providing clear information. Because some titles of the catalog fail to transfer definite information and the fonts of the words are too small to read. Things can be improved also include the nutrition calculator and the sounds of the banner. Recommendations Competition between coffeehouses is quite fierce these days. Though Tim Hortons are most well known in Canada. It does not have such popularity in other countries, even in the United States. One of the accesses for people to gather information of Tim Hortons is through the Internet. Therefore, it is of top primarity for Tim Hortons to establish a more customer-friendly website. Here I provide four recommendations that will contribute to its success: * Change the Titles of the Catalog Categories. Make Category titles clearer to indentify. For example, name â€Å"Coffee† or â€Å"Menu† instead of â€Å"In Our Store†. Also, put the items customers most interested to prominent places. For example, modify the â€Å"Menu† button as the first icon appeared in the catalog at the front page. Improve the Nutrition calculator. If the technical problems cannot be solved, simply add a list of nutrition information containing all products to the website. It is also a good idea to provide a search engine for that information. * Make the Fonts Larger. Make the size of the fonts larger so that customers can easily read the information they are looking for. * Make Banner’s Alive. Deliver music commercials. Add more fun and excitement to the website. This will catch customers’ attention and result in a higher click rate of the website.